The People / Build something / Design / Playbooks and design principles

Playbooks and design principles

Playbooks and collections of design principles give us an opportunity to codify and abstract the way in which we work to help others understand, adapt, and replicate on their own. Martin Wright at mySociety wrote this helpful definition of playbooks: What is a playbook? ‘Playbook’ is a word that’s used a lot these days, by tech and management people. They’ve borrowed it from the world of sports, where the idea of a book telling you ‘how to play’ is a more straightforwardly obvious concept. If you find this terminology a bit too hipster, though, you can think of them by the less trendy terms of ‘manuals’ or ‘toolkits’ — though a playbook does have the advantage of sounding like a lot more fun than a workbook. Whatever the name, what they aim to give you is a collection of repeatable plans and tactics for responding to typical challenges. As such, they can be absolutely invaluable as an internal company tool; and we think they can also help in sharing knowledge between organisations. In either case, a well-managed playbook would be easily available to employees, widely used and regularly updated.

Showing 50 of 67 items
Defend and Recruit
defendandrecruit.org

Defend and Recruit

Download the playbook to learn how we built local defense networks, turned fear into power, and organized to step out of the shadows – into the light – to bring about a new day for all of us.

North Carolina
Mutual aid, Playbooks and design principles, Advocacy tech
OneTeamGov Canada Pattern Library
oneteamgovca.github.io/patternlibrary

OneTeamGov Canada Pattern Library

The OneTeamGov Canada Pattern Library is a curated set of design, service and policy patterns and tools to help government teams across Canada deliver services.

Canada 🇨🇦
since 2025
Design, Playbooks and design principles, User research
Design for Delegation
delegation.design

Design for Delegation

Beyond Self-Service: Design Patterns for Delegation-based Digital Services

McLean, Virginia
since 2025
Design, Playbooks and design principles, Service delivery
The [UK] Digital Data and Technology (DDaT) Playbook
gov.uk/government/publications/the-digital-data-and-technology-playbook

The [UK] Digital Data and Technology (DDaT) Playbook

This document sets out key policies and guidance for how digital projects and programmes are assessed, procured and delivered.

United Kingdom of Great Britain and Northern Ireland 🇬🇧
since 2022
Govtech, Procurement, Playbooks and design principles
United Kingdom (government)
Meaningful Stakeholder Engagement in Public Procurement for Artificial Intelligence.pdf - Google Drive
drive.google.com/file/d/1IRJv08KAVJZcQip7Ves1iY2vJFNr5b_5/view

Meaningful Stakeholder Engagement in Public Procurement for Artificial Intelligence.pdf - Google Drive

A Mission- Oriented Playbook

United Kingdom of Great Britain and Northern Ireland 🇬🇧
since 2025
Playbooks and design principles, Artificial Intelligence, Procurement
guides
Digital Identities Decision Guide
digitalid.design/decisions-guide/index.html

Digital Identities Decision Guide

This guide seeks to serve as a comprehensive toolkit to enable different parties to make informed decisions around proposed digital ID systems.

194, 2nd C Cross Rd, Stage 2, Domlur, Bengaluru, Karnataka 560071
since 2019
Identity, Govtech, Design
guides
Downtown Revitalization Playbook
downtownplaybook.org

Downtown Revitalization Playbook

You want to support downtown redevelopment but aren’t sure where to start. This playbook is for you.

Appalachian Mountains
since 2023
Economic development, Playbooks and design principles
towns, local, guides
Blueprint on Prosocial Tech Design Governance
techandsocialcohesion.org/wp-content/uploads/2025/06/Blueprint-on-Prosocial-Tech-Design-Governance-May-2025.pdf

Blueprint on Prosocial Tech Design Governance

This Blueprint on Prosocial Tech Design Governance lays out actionable recommendations for governments, civil society, researchers, and industry to design digital platforms that reduce harm and increa...

United States of America 🇺🇸
since 2025
Tech or Digital Policy, Ethical tech and responsible tech, Tech for public challenges
guides
Focus on Features
features.integrityinstitute.org

Focus on Features

Minimize digital harms through design, a guide for product managers and lawmakers.

Colorado
since 2023
Design, Playbooks and design principles, Ethical tech and responsible tech
guides
The DPI Approach: A Playbook
undp.org/publications/dpi-approach-playbook

The DPI Approach: A Playbook

This DPI playbook is designed as a practical and public resource that low and middle-income countries (LMICs) in particular can utilize in building an inclusive and rights-based DPI.

India (Bhārat) 🇮🇳
since 2023
Digital Public Infrastructure, Govtech, Playbooks and design principles
United Nations Development Programme, United Nations
Community Partnerships Playbook
stpp.fordschool.umich.edu/sites/stpp/files/2024-01/community-partnerships-playbook-2024.pdf

Community Partnerships Playbook

How to Create Equitable Partnerships between Technical and Community Experts

Detroit, MI
Community-building resources, Meet the others, Playbooks and design principles
guides
Productive Ways to Use GenAI for Civil Servants
data.org/playbooks/gen-ai-for-civil-servants

Productive Ways to Use GenAI for Civil Servants

This playbook is designed specifically for civil servants, offering practical guidance for using generative AI (GenAI) to help them perform their work more effectively and efficiently.

2300 N Street Northwest, Washington, DC 20037
since 2025
Playbooks and design principles, Artificial Intelligence, Generative AI
guides
The Situate AI Guidebook: Co-Designing a Toolkit to Support Multi-Stakeholder Early-stage Deliberations Around Public Sector AI Proposals
arxiv.org/abs/2402.18774

The Situate AI Guidebook: Co-Designing a Toolkit to Support Multi-Stakeholder Early-stage Deliberations Around Public Sector AI Proposals

By Anna Kawakami, Amanda Coston, Haiyi Zhu, Hoda Heidari, Kenneth Holstein

Carnegie Mellon University
since 2024
Govtech, Artificial Intelligence, Playbooks and design principles
guides
Women-Centric Design
womencentricdesign.org/?mc_cid=d7e8f62bf2

Women-Centric Design

A toolkit for impact practitioners to build products, services & systems that center women.

since 2024
Design, Playbooks and design principles, Visual Design
toolkits, women
Inclusive Digital Design Toolkit: Practical guidance for Feed the Future activities
assets-global.website-files.com/63b7f45933958e6d310604b1/6548c616da67851cd8bdc6f4_Inclusive%20Design%20Toolkit_v4.4.pdf

Inclusive Digital Design Toolkit: Practical guidance for Feed the Future activities

A design toolkit for USAID staff on how to design inclusive digital technology interventions, written for work on global hunger but applicable in many other contexts.

Washington, DC
since 2024
Toolkits, Design, Playbooks and design principles
Zero hunger
Civicspace.tech
civicspace.tech

Civicspace.tech

A collection of approachable but well-researched primers on emerging tech and potential benefits and risks

Washington, DC
since 2020
The Tech, Learn about civic tech, Emerging tech
Partnerships for the Goals, development, guides
UN HABITAT Digital Cities Toolkit
unhabitat.org/digitalcitiestoolkit

UN HABITAT Digital Cities Toolkit

An open source Policy Toolkit for cities to develop digital policies that put citizens at the center, tackle Sustainable Development Goals and make Governments more open, transparent, and collaborativ...

58 Victoria Embankment
Playbooks and design principles, Policy
guides, city, United Nations
Smarter Together
smarter-together.org

Smarter Together

Vetted methods, key principles, inspiring stories and experts from around the world

Brussels
Participatory democracy, Collective intelligence, Playbooks and design principles
People Powered
GOV.UK Design System
design-system.service.gov.uk

GOV.UK Design System

Use this design system to make government services consistent with GOV.UK. Learn from the research and experience of other service teams and avoid repeating work that’s already been done.

United Kingdom of Great Britain and Northern Ireland 🇬🇧
Govtech, Playbooks and design principles, Design
United Kingdom (government)
Funding For Real Change
fundingforrealchange.com

Funding For Real Change

We provide resources to reimagine project-restricted giving

Foundation initiatives, Get funding, Playbooks and design principles
The Participation Playbook
participationplaybook.org

The Participation Playbook

The Participation Playbook is an interactive guide to help you successfully advocate for and implement a participatory program for your government or community. It is a tool for people who want to ope...

Participatory democracy, Engagement tech, Playbooks and design principles
guides
Data Playbook V1
preparecenter.org/toolkit/data-playbook-toolkit-v1

Data Playbook V1

Improve your team's data knowledge and skills

since 2016
Data activism, Disaster response and humanitarian tech, Digital literacy
guides, toolkits
Prosocial Design Network
prosocialdesign.org

Prosocial Design Network

A library of design interventions to encourage prosocial behaviors online

New York City (NYC / New York, NY)
User experience, Playbooks and design principles, Design
Civic Things Handbook
storage.googleapis.com/proudcity/rebeccawoodburyca/uploads/2021/02/Civic-Things-Handbook-Feb-2021.pdf

Civic Things Handbook

How local governments can serve people better through effective communications and digital services.

Playbooks and design principles, Govtech
local
A guide to tactical (open) data engagement
docs.google.com/document/d/1YYwrMM_-8vMEAQ-GHPzdm6as4PLPDJG_0F36uje4nr4/edit

A guide to tactical (open) data engagement

We designed Tactical Data Engagement to help cities go beyond a policy and portal, and facilitate opportunities for the community use of open data to improve residents’ lives.

since 2017
The People, Build something, Playbooks and design principles
guides
Corporate Civic Playbook
playbook.civicalliance.com

Corporate Civic Playbook

A first-of-its-kind resource that defines corporate civic engagement, providing clear tools to help more companies become active players in strengthening the resiliency of our democracy

United States of America 🇺🇸
Building in the private sector, Playbooks and design principles
commercial
18F Posters
github.com/18F/18f-posters

18F Posters

Well designed posters to hang in your gov office

GSA (General Services Administration), F Street Northwest, Washington, DC
The People, Build something, Playbooks and design principles
resources
California Design System
designsystem.webstandards.ca.gov

California Design System

The Design System makes it easy for state digital teams to build accessible, consistent, and performant services and products to meet Californians’ needs.

California
Playbooks and design principles, Govtech, Design
state
Tokyo's Metropolitan Open Source Public Guidelines
github.com/Tokyo-Metro-Gov/tokyo-oss-guideline

Tokyo's Metropolitan Open Source Public Guidelines

東京都オープン・ソース・ソフトウェア公開ガイドライン. Contribute to Tokyo-Metro-Gov/tokyo-oss-guideline development by creating an account on GitHub.

Tokyo
Digital transformation, Govtech, Playbooks and design principles
city, Sustainable cities and communities
Principles for Digital Development
digitalprinciples.org

Principles for Digital Development

A set of guidelines that help development practitioners integrate established best practices into technology-enabled programmes.

United Nations Foundation
since 2014
Ethical tech and responsible tech, Playbooks and design principles, Build something
resources
Open Source Alliance for Open Scholarship Handbook
osaos.codeforscience.org

Open Source Alliance for Open Scholarship Handbook

A crowdsourced collection of personal stories, how-to articles, and resource lists on four major topics: Funding, People, Mission, and Operations + Tech.

Playbooks and design principles
Toolkit Navigator
oecd-opsi.org/toolkit-navigator

Toolkit Navigator

The Observatory of Public Sector Innovation's compendium of toolkits for public sector innovation and transformation, curated by OPSI and our partners around the world

Europe
Toolkits, Fieldwide resources, Civic tech catalogs
Civic tech patterns
github.com/codeforamerica/civic-tech-patterns

Civic tech patterns

In the spirit of Wikipatterns, this is a collection of patterns and anti-patterns for describing common practices that may help or hinder the conception or design of your civic technology.

San Francisco
since 2013
Build something, Playbooks and design principles, The People
The U.S. Digital Services Playbook
playbook.cio.gov

The U.S. Digital Services Playbook

The American people expect to interact with government through digital channels such as websites, email, and mobile applications. By building digital services that meet their needs, we can make the de...

United States of America 🇺🇸
since 2014
Playbooks and design principles
United States (federal government)
MindLab's design methods
danskdesigncenter.dk

MindLab's design methods

Europe's best framework for developing and operating a business

MindLab, Slotsholmsgade 12, 1216 Copenhagen Municipality, København K, Denmark
Build something, Playbooks and design principles, The People
Boston Smart Cities Playbook
monum.github.io/playbook

Boston Smart Cities Playbook

Boston
since 2016
Build something, Playbooks and design principles, The People
US Web Design Standards
designsystem.digital.gov

US Web Design Standards

Design and build fast, accessible, mobile-friendly government websites backed by user research.

GSA (General Services Administration), F Street Northwest, Washington, DC
Govtech, Playbooks and design principles, Design
United States (federal government)
Open Internet for Democracy
openinternet.global

Open Internet for Democracy

The Center for International Private Enterprise (CIPE), the National Democratic Institute (NDI), and the Center for International Media Assistance (CIMA) are facilitating an initiative to identify and...

455 Massachusetts Ave, NW, 8th Floor, Washington, DC 20001
Adjacent Fields, Build something, Digital security and privacy
The Open Data Handbook - Everything You Need To Know About Open Data
opendatahandbook.org

The Open Data Handbook - Everything You Need To Know About Open Data

Guides, case studies and resources for government & civil society on the "what, why & how" of open data.

since 2016
Civic data, Open civic data, Books
books, guides
Difi Project Wizard
prosjektveiviseren.no

Difi Project Wizard

A common project model for the public sector

Norway (Norge, Noreg) 🇳🇴
since 2010
Govtech, Playbooks and design principles, The Tech
Civic Design Tools
civicdesign.tools

Civic Design Tools

A compilation of reflections, tools and methodologies with the capacity to program and activate Collective Intelligence processes with impact on the Territory.

Build something, Playbooks and design principles, The People
NYC Council 2.0
web.archive.org/web/20161222021323/http://council.nyc.gov/html/tech/techplan.pdf

NYC Council 2.0

New York City (NYC / New York, NY)
since 2015
Build something, Playbooks and design principles, Tech roadmaps
Procurement Playbook
oliverwyman.com/our-expertise/insights/2015/apr/the-procurement-playbook.html

Procurement Playbook

In this Playbook, we explore the evolution of the procurement function’s missions, from its original cost reduction role to risk management and to contribution to growth as a strategic partner.

since 2015
Build something, Building inside government, Playbooks and design principles
Social Innovation Labs Handbook
convergehandbook.gitbook.io/labs-handbook

Social Innovation Labs Handbook

Research and survey on social innovation labs in Canada.

Canada 🇨🇦
Build something, Innovation teams and labs, Playbooks and design principles
People's Roadmap for a Digital New York City
nycroadmap.us

People's Roadmap for a Digital New York City

In this citizen created roadmap, we outline how to humanize technology, move beyond transparency for transparency's sake, and ensure we have government technology that works for the people, built with...

Data & Society Research Institute, West 20th Street, New York, NY
since 2013
Build something, Engagement tech, Govtech
Code for America Brigade Organizer's Playbook
docs.google.com/document/d/1G_v53fGyHqdZNmXkDxqhqkzT7q2TBZ9Xmh9JkWtFQ8Y/edit#heading=h.v3vvoe3g4dep

Code for America Brigade Organizer's Playbook

Open Google Doc guide

San Francisco
since 2015
Build something, Playbooks and design principles, The People
WEF National Digital Governance Playbook
weforum.org/whitepapers/digital-policy-playbook-2017-approaches-to-national-digital-governance

WEF National Digital Governance Playbook

The “Digital Policy Playbook 2017” is designed to help leaders understand the complex dynamics and difficult decisions they will face in managing their transition into the digital domain

since 2017
Playbooks and design principles, Regulation
Government Design Systems
platformland.github.io/government-design-systems

Government Design Systems

A list of design systems and CSS frameworks used by governments around the world

United Kingdom of Great Britain and Northern Ireland 🇬🇧
Build something, Playbooks and design principles, The People
DoWire Case studies and how-to briefs (archive)
web.archive.org/web/20060415002532/http://dowire.org/wiki/UK_highlights

DoWire Case studies and how-to briefs (archive)

Build something, Playbooks and design principles, The People
World Economic Forum White Paper on Digital Policy Playbook
www3.weforum.org/docs/White_Paper_Digital_Policy_Playbook_Approaches_National_Digital_Governance_report_2017.pdf

World Economic Forum White Paper on Digital Policy Playbook

since 2017
Engagement tech, Govtech, Playbooks and design principles
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